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P. Krishnakumar

He is currently the Executive Director of Marketing for Dell India and has 18 years of experience in the fields of Sales and Marketing. His forte lies in Marketing and Sales in the IT and Consumer Industry. He has previously worked with HP India, Compaq, Wipro and Pepsico. He will be speaking about Dell’s approach to Digital Marketing and sharing some valuable insights gained from his considerable experience

Dell has a strong Digital presence worldwide and focuses especially on customer service. They are among one of the first technology companies to get into crowdsourcing with their initiative called Ideastorm. Ideastorm is an online community which serves as a hotbed for new ideas and innovation. Dell India has embraced Social Media and has considerable presence on Twitter, Facebook, LinkedIn and Google+.